The troubles students have about suits
The solution that "Aoyama Clothing" wants to solve
First, we asked students about their attitude toward suits.
We asked for their honest opinions.
My grandma bought me a suit for the school entrance ceremony, and I wear that one if necessary. I also wore it to weddings and funerals. I don't use it much else, so I just leave it in my room (laughs). My friend who works part-time at a cram school wears a suit to work, but it seems to get dirty. To be honest, I don't really care about suits, and I don't know what kinds there are.
When I asked my university seniors who are now working, they said that recruitment suits are only worn for about one to one and a half years, including the job hunting period. So I thought I would wear the suit I wore for the entrance ceremony for job hunting, but I'm worried about whether the suit will fit properly when I wear it again after a long time. I don't really care about the design of the suit. It's expensive to buy, so I choose something that I can wear for a long time. But I'm worried that it will get dirty if I wear only one suit all the time!?
Are suits only for working adults? No, of course students have the opportunity to wear suits too. However, I had never really listened to students' concerns and hopes regarding suits from their perspective, so I realized a lot of things.
We offer a suit rental service for job hunting.We provide suits at a low price. Suits are easily damaged even after wearing them for just one day, and they require maintenance, but the reality is that many students have little knowledge about this and are worried about the maintenance costs. With a rental suit, you don't have to take it to the dry cleaners, and you don't have to keep it in your closet all the time!
First of all, we would like to support students who are starting their job search with our suit rental service.
- Cooperation: Kobe University Advertising Research Society
- An advertising research circle active at Kobe University. They usually meet to participate in marketing competitions and design/copy competitions, where they compete for ideas to solve problems faced by client companies. In addition to proposing plans, they also undertake the design of flyers, logos, etc. AdTAS is an acronym for All design Think Act Share.